Retailing management 3rd canadian edition
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Check with your instructor to see if Connect is used in your course. After purchasing your eBook, login to the McGraw Hill Bookshelf website and redeem the access code from your order confirmation email. The store will not work correctly in the case when cookies are disabled. Content Area Skip to the end of the images gallery.
Skip to the beginning of the images gallery. Retailing Management. By Michael Levy, Barton A. Weitz, Dhruv Grewal, Michael Madore. The sixth Canadian Edition of Retailing Management reflects the evolving nature of retailing, including up-to-date data, current and Canadian examples, and cutting edge information on trends in retailing. This edition focuses on a broad spectrum of r… Read More. Add to Wish List. Purchase Options Request Review Access.
Request More Info. Table of contents. This edition focuses on a broad spectrum of retailers. Levy uniquely examines key strategic issues with an emphasis on the financial considerations and store management issues that are particular to the Canadian experience. Connect's SmartBook 2. With an increased granularity in the SmartBook 2. Students can focus on content areas that they struggle with and need more attention on based on the improved Student Recharge experience in SmartBook 2.
Available on mobile smart devices -- with both online and offline access, Connect's SmartBook 2. Numerous exercises, problems, and cases have been updated, revised, or replaced with new material to enhance students' understanding and application of key topics in selling. NEW and updated Cases.
The majority of the cases covered in Spotlight on Retailing and Retailing Views are either new or revised in this edition along with the discussion questions newly added to each Retailing Views to further engage students with said topics.
New to this edition, Marketing Mini-Simulations address advertising related marketing concepts, gives all the individual students apply their knowledge, make real-world marketing decision, bring industry to life. Practice Marketing is 3D, multiplayer business strategy simulation game. A multiplayer simulation of the backpack industry, Practice Marketing enables students to put their marketing skills to the test in a fun and competitive, real-world environment.
Improving the supply-chain E. All of the these are considered failures. According to a report released by Deloitte and STORES magazine in January , trends for retailers to consider as they plan their growth strategies and confront the current economic crisis include all of the following, except: A. Consider smaller stores B. Cut costs C. Market segmentation D.
Social responsibility E. Think customer experience. The largest sectors in terms of retail sales are: A. General merchandise and Clothing B. Pharmacies and Building supplies C. Food and Automotive D. Furniture and Pharmacies E. Automotive and Building supplies. Consumers shop through multiple channels that include all of the following except: A. PDAs B. Computers C. Web-enabled kiosks D. Retail stores E. Federal Express. Retail Managers must make complex decisions including all of the following except: A.
Target markets B. Retail locations C. Merchandise and Services offerings D. Mission Statement E. Training and motivating sales associates. What is retailing? It is the set of business activities that adds value to the products and services sold to consumers for their personal use B. It is the merchandising component of the retail mix C.
It is the strategy retailers and vendors use to get products into the stores D. It is the process of offering products in smaller quantities for consumer consumption patterns E. It is the ability to offer enough variety in a store to encourage one-stop shopping.
Which of the following businesses would be considered a retailer? Your local hair salon B. Air Canada C. Tim Hortons D. Canadian Tire E.
Which of the following would be considered a retailer? A radio talk show B. A university C. The Better Business Bureau D. The Red Cross E. All of these. Channel diversification B. Distribution channel C. Horizontal integration D. Vertical development E. Vertical integration. Prior Snowboards located in Whistler, B.
Prior Snowboards is practicing: A. If a chain of florist shops opened a plant nursery to provide gift plants and cut flowers to all of its outlets within a mile radius, the chain would be practicing: A. Why is it advantageous for retailers to be vertically integrated? Retailers can develop unique merchandise sold only in their stores B. Retailers can expand their services easily to the Internet because they can direct orders to the manufacturer C.
Retailers have realized that to stay competitive, they must become vertically integrated D. Customers prefer retailers who are vertically integrated E. Retailers can develop unique merchandise sold only in their stores; retailers can expand their services easily to the Internet because they can direct orders to the manufacturer; retailers have realized that to stay competitive, they must become vertically integrated; and customers preferring retailers that are vertically integrated are all advantages.
A retailer that is vertically integrated: A. Which of the following statements about retailers holding inventory is false? By having inventory held in the store, consumers can hold less merchandise at home B.
By holding inventory, retailers can decrease the visual merchandising expenditure C. Retailers keep inventory so products are available when consumers want them E. Grocers purchase bananas from several different tropical countries.
When bananas arrive in the distribution centers across Canada, containers are reduced to amounts that are appropriate for store delivery. Once delivered to the stores, associates open the cartons and arrange the bananas for the consumer to select.
Grocers are performing what function? Holding inventory B. Vertical integration C. Breaking bulk D. Distribution E. Providing services. Providing assortments is an advantageous business activity because it: A. Which of the following would be an example of that activity? Clean washrooms B. Payment by debit cards C. Trained salespeople to answer questions D. Well-lit parking lots E.
Clean washrooms, payment by debit cards, trained salespeople, and well-lit parking lots are all appropriate examples. Ignoring the competition B. Increasing employee pilferage C. Performing a situation analysis D. Selling on the Internet as an additional channel E. None of the available answers are correct. A credit union holds and maintains detailed records of the banking activities of its members. Each quarter, the credit union provides its members a printout of banking activities, information about low rate loans and pre-owned automobiles.
By contacting its members on a regular basis, the credit union is engaging in the business function of: A. Provinces with the highest retail sales in order are: A. Seventy-two percent of all retail businesses employ fewer than: A. There are roughly how many stores for every persons in Canada?
Which business activities are undertaken by retailers? Purchasing goods and services B. Developing management information systems C.
Raising capital D. Managing a sales force E. All answers provided are correct. The competition between the same types of retailers is called: A. Which of the following would be an example of intratype competitors? Walmart and Zellers B. Sears and La Senza C.
Future Shop and Office Depot E. Loblaws and Amazon. Best Buy electronics and Future Shop electronics are what type of competitors? Which of the following would be an intratype competitor for an IGA supermarket? Walmart B. Subway C. Loblaws D. Shoppers Drug Mart E. Old Navy. What is variety? Variety is the number of different merchandise categories within a store B. Variety is the number of different items in a category D.
Variety is another term for scrambled merchandising E. Variety is the number of different facets of the business plan.
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